Digital Marketing Training Learning Objectives

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Course Overview

Digital Marketing Course Overview

Digital marketing includes a variety of disciplines, and digital marketers with the right expertise are in immense demand. Through this course, you will learn from the scratch about Social Media Marketing, Content Marketing, Search Engine Optimisation, Search Engine Marketing, Email Marketing, etc. from the expert trainers who have vast experience in implementing Digital Marketing strategies successfully. These skills, knowledge and expertise will help you build a well-rounded knowledge base, giving you the confidence and ability to get a Digital Marketing job for yourself.

Key Features

100% Live & Interactive Sessions
Real-world projects from industry experts
Industry Expert Faculty
Tool based learning
Flexible learning program
360 degree support with 24/7 available

Who All Can Attend This Digital Marketing Course?

Anybody can attend and if you fall into one of these categories and willing to know about digital marketing you can definitely consider this digital marketing program.
Business Owners
Working Professionals
Anyone Planning To Change Their Careers
Traditional Marketers & Marketing Executives
Graduates Looking For The Job In The Domain
Homemakers
Business Owners
Working Professionals
Anyone Planning To Change Their Careers
Traditional Marketers & Marketing Executives
Graduates Looking For The Job In The Domain
Homemakers
Prerequisites To Take Digital Marketing Training

There are no prerequisites to take this Digital Marketing training course. However, completing graduation and having good analytical & communication skills is recommended to benefit hugely from this course.

Training Options
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Learn in instructor-led live sessions
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  • Private cohorts available
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Why Digital Marketing Training ?

Digital marketers are in high demand with organisations ranging from a small scale or large scale seeking to develop their presence on the internet and reach a wider audience. This proves that acquiring a Digital Marketing certification will definitely boost your career opportunities.

Why Do Millions Of Learners Register With Us?
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Skills Focused
Syllabus
Digital Marketing Training Syllabus
The most advanced digital marketing course curriculum for the professionals looking for to master the domain and planning the top level roles in Digital marketing.
  • Offline or Conventional Marketing - without the use of Internet
  • Online or Digital Marketing - using Internet
  • Push or outbound marketing
  • Pull or inbound marketing
  • Channels for online & offline marketing
  • Grouping marketing channel into its nature of marketing (Push/Pull)
  • 1.Introduction
  • 2.Why Digital Marketing?
  • 3.Channels of Digital Marketing?
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Search Ads
  • Display Ads
  • Remarketing Ads
  • App Store Optimization (ASO)
  • Social Media Marketing (SMM)
  • Email Marketing
  • Content Marketing
  • Referral Marketing
  • 4.Digital Marketing Prerequisites
  • Website & Content
  • Identification of Potential Customers (Targeted Audiences)
  • 1. What is a website?
  • 2. Why do you need a website?
  • 3. Terminologies?
  • Internet & Intranet
  • Website Hosting
  • HTTP & HTTP
  • URL
  • HTML, CSS, JS
  • Browsers & User Agents
  • Servers
  • Understanding the product and its viability (demand) on market
  • Identification of Customers pertaining to the product
  • Segmenting the customers by relevancy using various demographics
  • Estimating the demand on the market by KW Research
  • Identifying the competition and the challenges to reach out to customers
Career Path
Digital Marketing Analyst
Digital Marketing Specialist/Expert
Digital Marketing Team Lead/Asst Manager
Digital Marketing Manager
Digital Marketing Strategist
Chief Marketing Office
Certification Process
01
Attend an online or in-person instructor-led course taught by highly experienced trainers.
02
Receive a course completion certificate upon successfully completing the course.
Achieve the next big milestone in your career
in just a few simple steps
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