Up To 30% Off On All Courses*Up To 30% Off On All Courses*
Google Ads Training
Boost your digital marketing career with NevoLearn’s Google Ads training. Master search and display campaigns, work on real-world projects, and earn a globally recognized Google Ads certification course to excel in online advertising and campaign management.
Google Ads Training Overview
Key Features
Who All Can Attend This Google Ads Training?
The roles that can attend the Google Ads training course, but are not limited to:Prerequisites To Take Google Ads Training
No strict prerequisites are required. Anyone with basic computer skills and an interest in digital marketing can enroll. Having prior marketing or business knowledge is helpful but not mandatory.
- Upskill or reskill your teams
- Immersive Learning Experiences
- Private cohorts available
- Advanced Learner Analytics
- Skills assessment & benchmarking
- Platform integration capabilities
- Dedicated Success Managers
- Upskill or reskill your teams
- Immersive Learning Experiences
- Private cohorts available
- Advanced Learner Analytics
Play Intro Video
Seeking Placement Assistance?
Mastering Google Ads empowers learners to run high-performing paid campaigns that generate leads, increase sales, and boost brand visibility. This course provides hands-on skills, real-world strategies, and practical experience needed to plan, execute, optimize, and analyze advertising campaigns across the Google ecosystem. Whether you’re aiming to grow a business, build a digital marketing career, or improve ROI on ad spend, this training equips you with the knowledge and confidence to achieve measurable results.
High Demand for Google Ads Training
Soaring Demand and Accelerated Growth
Google Ads/PPC Specialists manage campaign creation, optimization, and reporting for search, display, video, or shopping ads. They are often in-house or agency-based and focus on performance and ROI.
$66k
$70k
$80k
$102k
Skills Focused
- Understanding Google Ads
- Benefits and Importance
- Account Setup and Navigation
- Keyword Research Techniques
- Keyword Match Types
- Keyword Planner Tool
- Campaign Types and Objectives
- Ad Group Organization
- Ad Extensions Setup
- Crafting Compelling Ad Copy
- Ad Copy Best Practices
- Ad Testing Strategies
- Bidding Strategies
- Budget Allocation Techniques
- Bid Adjustment Methods
- Geographic Targeting
- Demographic Targeting
- Audience Segmentation
- Conversion Tracking Setup
- Performance Metrics Analysis
- Optimization Techniques
- Display Network Overview
- Remarketing Strategies
- Display Ad Formats
- YouTube Advertising Basics
- Video Ad Formats
- Video Campaign Optimization
- Product Feed Setup
- Merchant Center Integration
- Shopping Campaign Optimization
- Local Campaign Setup
- Location Extensions
- Local Search Ads
- Advanced Bidding Strategies
- Advanced Audience Targeting
- Advanced Reporting and Analysis
- Exam Overview
- Study Tips and Resources
- Practice Exams and Mock Tests
- Real-world Campaign Setup
- Optimization Challenges
- Performance Analysis Exercises
- Job Opportunities in Google Ads
- Freelancing and Consulting
- Continuing Education Resources
Career Path
Certification Process
Connect With Reps
Frequently Asked Questions
Google Ads is Google’s online advertising platform that allows businesses to display ads across Google Search, YouTube, Gmail, and partner websites to reach targeted audiences and drive measurable results.
Learning Google Ads helps you run highly targeted campaigns, optimize ad spend, improve ROI, generate leads/sales, and build a strong career in digital marketing.
Students, working professionals, business owners, freelancers, job seekers, and anyone interested in digital marketing can enroll—no prior experience required.
Basic computer knowledge and interest in digital marketing are enough. Familiarity with websites, browsers, and advertising concepts is helpful but not mandatory.
No. The course starts from beginner level and gradually moves to advanced Google Ads techniques.
You will learn campaign creation, keyword research, bidding strategies, ad copywriting, audience targeting, conversion tracking, optimization strategies, remarketing, and analytics.
You will learn:
- Search Ads
- Display Ads
- Video (YouTube) Ads
- Shopping Ads
- Performance Max
- App Campaigns
- Remarketing & Retargeting
- Smart Campaigns
- Local (Store) Campaigns
Yes. The course prepares you for official Google Ads Certification via Google Skillshop.
Yes, you will work on real ad accounts, live budget practice, campaign setup, optimization exercises, and case studies.
Yes. Students practice on live projects, including search campaigns, display ads, remarketing, conversion tracking, and PMax ads.
- Google Ads
- Google Keyword Planner
- Google Analytics / GA4
- Google Tag Manager
- Google Merchant Center (for shopping ads)
- Google Trends
- UTM tracking tools
Typically 1–2 months, depending on batch type (weekday/weekend). Fast-track options are available.
Absolutely. The training starts with fundamentals and gradually progresses to professional-level ad management.
Yes. PMax campaigns are covered in detail including asset groups, audience signals, data feeds, and optimization.
Yes. You will learn complete GA4 integration, GTM setup, event tracking, and importing conversions into Google Ads.
Yes. Resume building, mock interviews, job referrals, and placement support are provided based on institute offerings.
Yes. You receive a course completion certificate + eligibility to take the Google Skillshop Certification exams.
Fees vary by batch type, live classroom, online mode, and duration. Contact us for the updated fee structure.
Yes. Online live instructor-led sessions are available along with recorded backup classes.
Yes. You receive lifetime access to course presentations, video recordings, notes, templates, and practice files.
Enrolling in the complete digital marketing course covers the e-commerce advertising including:
- Shopping Ads
- Merchant Center setup
- Feed optimization
- ROAS-based bidding
- Performance Max for e-commerce
You can apply for roles such as:
- Google Ads Specialist
- PPC Analyst
- SEM Analyst
- Paid Media Executive
- Performance Marketing Analyst
- Digital Marketing Executive
- Campaign Manager
- Freelancer / Consultant
- Freshers: ₹3 to ₹6 LPA
- Experienced candidates: ₹7 to ₹15+ LPA
- Performance marketing roles can go even higher depending on expertise.
No. With structured training, live examples, and hands-on practice, it becomes easy to understand and apply.
Yes. You will learn complete lead generation strategies for service businesses including forms, landing pages, targeting, and optimization.
Yes. You learn In-stream, Video Discovery, Skippable, Non-skippable, Bumper Ads, and advanced audience targeting.
Yes. The training includes dynamic remarketing and GA4-based audience creation.
No. We provide access to demo websites for practice. However, having your own site is an added advantage.
Yes. Business owners learn how to run ads efficiently, reduce ad spend, and maximize ROI without depending on agencies.
Yes. You will learn manual and automated bidding, CPA, ROAS, Max Conversions, and Max Clicks strategies.
Yes. You learn how to analyze competitor keywords, ads, landing pages, and performance metrics.
Yes. Post-training mentorship and doubt-clearing support are available after course completion.
E-commerce, real estate, education, restaurants, healthcare, travel, SaaS, local businesses, automotive, and more.
You can register through the website, WhatsApp chat, or by contacting our team at [email protected].
